Summary Draft 2
This article mentioned the success behind Dean Ezekiel's creation. Dean Ezekiel created a company called Helloface that makes transparent face masks, an alternative to medical masks. The idea came from his wife who is partially deaf and relies on lip reading. It can help with communication for people who are deaf or hard of hearing, as well as in industries where facial recognition is necessary. The article mentioned, “Dean’s successfully trading business UPGRADE, that works with the travel industry went into complete shutdown.” during the first lockdown. He quickly pivoted and used his entrepreneurial skills to advance a new idea with the help of expert advice and support from the University of Hertfordshire's Business Incubator, which provided mentoring and peer-to-peer learning. The Incubator also helped Dean access funding opportunities, build knowledge and open new networks, which helped him launch his new venture to break into new markets. In the early stage, Dean benefi...